While SMS has been around for well over 25 years as a key pillar of Mobile Engagement globally, it was never designed as having a two-way application when it was conceived. However, this has changed. People like conversing, and thanks to the wonders of two-way Application-to-Person (A2P) SMS, they can now do this with brands they trust
Application-to-Person (A2P) SMS is the key pillar of mobile engagement globally for one simple reason: it just works. Transaction volumes are increasing rapidly globally. No single mobile channel in isolation drives engagement the way A2P SMS does: 98% of successfully delivered messages are read, the majority within 10 minutes of subscribers having received them. These statistics alone are simply staggering and transcend demographics.
The number of Marketing and Transactional use cases for it are limited by human ingenuity alone. Organisations need something which allows them to speak to all their existing customers, potential customers and indeed own team members. SMS does just that.
Our depth and breadth of experience in the A2P SMS domain has allowed us to get a real handle on the SMS market globally. We offer the most comprehensive mobile operator coverage, know all industry players and can leverage a huge library of A2P use cases. Whether you need to secure your own A2P SMS traffic flow, monetise it, increase engagement and conversion rates with your own direct clients or help your Enterprise clients better engage with their stakeholders downstream, we can help with the lot. i3Pathfinder Solutions is your A2P SMS partner of choice.
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